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Panpa Bulletin : March 2012
The new a company of the Possehl Group. www.manroland.com The revolution in the pressroom has begun. With One Touch from manroland web systems. Newspaper printers don’t have to lift a finger any more. Except one. Welcome along the way to fully-automated newspaper production with One Touch, the revolutionary concept from manroland web systems. At the press of a button, tasks are performed that previously required countless separate actions: for makereadies, production changeover, printing and maintenance. Each day we are moving a little closer to this goal. And with our autoprint newspaper presses, full automation is within your reach. mr_ad_onetouch_PANPA_263x185_E_NP_6.indd 1 13.02.12 16:14 www.panpa.org.au A STRATEGY to produce niche content products for non-media cli- ents is beginning to show results at Australian Associated Press, accord- ing to key executives. The agency, which operates news- wire services in Australia and in New Zealand, has launched a politics microsite aimed at non-newspaper subscribers. “We’re getting to a different audi- ence,” editor-in-chief Tony Gillies told The PANPA Bulletin. “We need to look at other ways we can monetise the effort that we’re already going through to produce the news.” Mr Gillies said the company would consider adapting its portal strategy to suit the financial sector. “If there’s a whole bunch of differ- ent clients out there, I think that’s a very good thing for our newswire. “We are careful not to undermine the core of our business, which is our news subscribers. That’s why we’ve gone down this niche path,” he said. “The commercial audience – our non-media customers – have always played a significant role in the ac- tivities of AAP group-wide. It’s true that media in this country is facing a whole bunch of challenges and we’re conscious of that. “We do whatever we can to as- sist them.” The micro-site offered a resource tool for journalists that could sup- plement AAP’s news feed to media organisations. AAP’s chief executive Bruce Dav- idson told The Bulletin his company would continue to explore new ways of presenting news and content. “We would hope that other niche content, and the way we present it, could form the basis of value-added services in the future,” Mr Davidson said. “AAP’s biggest customer base is still mainstream publishers, either in print, online or on mobile plat- forms. “Our primary purpose as Aus- tralia’s domestic new agency is to provide content for all media as a wholesaler. “The politics website does not cut across that primary purpose. It is a niche service, providing not just content but ‘content as a service’.” nice to be niche aap editor-in-chief Tony Gillies . . . ‘We need to look at other ways we can monetise the effort that we’re already going through to produce the news’ Sophie Tarr NPA Bonus video content: Go to our YouTube Channel as Tony Gillies discusses the new strategy for aap www.youtube.com/panpaeditor high boards, high drama AUSTRALIAN photographer Adam Pretty has been named a runner-up in the World Press Photo of the Year for a second time. The Getty Images photographer gained recognition for a diving shot, which was en- tered as a ‘single’ in the sports category. He was the only photographer in the PANPA region to have success in the awards. A portrait of a veiled Yemeni woman cra- dling a wounded relative has earned Sam- uel Aranda of The New York Times one of the world’s top photojournalism honours. The Spanish photographer’s image was named World Press Photo of the Year at a ceremony in Amsterdam, the Netherlands. The Canon-sponsored World Press Photo Contest had 5,247 photographers enter more than 100,000 individual shots. Images of the Arab Spring and the destruction of the 2011 Japanese earth- quake and related tsunami featured heavily among the winners. Russian snapper Yuri Kozyrev took the stunning image of rebels in Libya – featured on our front page – which won first prize for singles in the spot news category. Getty’s adam pretty captured this image of divers practising during the World aquatic Championships in shanghai, China 10 | MARCH 2012 | The PANPA Bulletin