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Panpa Bulletin : March 2012
The PANPA Bulletin is the official publication of the Newspaper Publishers’ Association. The views expressed in The Bulletin are not necessarily those of the Association. Send all feedback to email@example.com ISSN 1443-7481 ©PANPA - 2011 Issue 287 of The PANPA Bulletin npa staff mark hollands Chief Executive Officer sophie Tarr Editorial Coordinator Trevor allen Editorial Coordinator samantha Gibbens Cager Business Development Manager lucy Tan Accounts/Administration NPA, Level 4, 69-71 Edward Street, Pyrmont, NSW, 2009, Australia Phone: +61 2 8338 6300 Fax: +61 2 8338 6311 www.panpa.org.au Newspaper Publishers’ Association News p a p er Pu bli shers ’ Assoc i a ti on www.panpa.org.au CEO’s Column Mark Hollands CEO of the Newspaper Publishers’ association production: APN Print Yandina on a manroland Uniset 75 press paper: 60gsm Norstar 80, supplied by Norske Skog art direction & design: Jason Howard, Leader Community Newspapers Colour management: Richard Maguire, Leader Community Newspapers Proudly printed by APN Print yo ur partne r PRINT PANPA thanks the following organisa- tions and people for their contribution in producing The Bulletin: 2 | MARCH 2012 | The PANPA Bulletin Editorial Curse change, and you curse yourself THOSE first moments in a new job can be a nervous experience. Initial impressions create a prism through which everything else travels, taint- ing your future beliefs and experi- ences. My first hour in the newsroom of The Sun, where I was to be a down- table sub, will never leave me. Editor Kelvin MacKenzie, some- thing of an industry legend, greeted me with a blizzard of profanity about what he thought of Australians and demanded I leave “our women alone” . . . and then he offered these long-treasured words: “When you think you are in, son . . . you’re out.” He spun on a heel, headed for his office yelling over his shoulder, “I gotta go speak to The Boss”. MacKenzie’s advice was prophetic for him more than me. I listened to it. I offer his wisdom – some might say his warning – because we are all deep in the belly of lasting change as corporate strategies manifest themselves to embrace digital, offer- ing opportunity for some and disap- pointment, even bewilderment and anger, for others. A recent Association survey of col- leagues (see page 5) shows 57 percent say they have the skills needed for the next five years. That’s a bit optimistic. As new technology and business approaches emerge, so too can existing skills diminish in value and purpose. The aspiring general news reporter looking for a job a decade ago would have no chance in today’s market. To be competitive, you need at least some digital publishing knowledge, scripting skills and an ability to do a piece-to-camera, even if it’s on an iPhone. Being able to write 300 words from a local court doesn’t crack it. And if it does, it’s commodity stuff. Salespeople who can’t tell a byte from a bite should rethink their career, or professional development plans. Marketers who believe social media is for attention-seekers need to get the religion or get another job. In any industry, senior managers are always vulnerable. Longevity can breed detachment from modern business realities and a personifica- tion of that dreaded phrase, ‘that’s not how we do it around here’. Those whose leadership I have enjoyed have always had tremen- dous energy, loved a new idea and performed with great integrity. Even the best, though, can get stuck with projects that are not core business – a dangerous place to be in a phase of transition. When business is under pressure and needs to recalibrate culture and strat- egy, the question must always be, ‘what value are you bringing right now?’ In a well-run company, there should be nowhere to hide; only places with potential to succeed. None of this is new. Management consultants, business educators and magazines such as Fast Company were banging on about responsibility and accountability in the late ‘90s. With change blasting through newspaper companies like a sou’wester, it’s a good idea to get on board, say ‘yes’ and enjoy the ride. Curse it, and you curse yourself. The Association survey left me optimistic about the future. Many colleagues are responding to the challenge of change, with more than 50 percent investing in their own skills. It is vital to make yourself a de- sirable, results-oriented employee with skills that any company might value. This is one thing Kelvin MacKen- zie did not say, but is equally true – his philosophy works both ways. EDITORS are not hiding their scep- ticism and fear following the easing of media censorship laws in Fiji. Censors have now withdrawn from newsrooms after three years of their shadowy presence. So-called Public Emergency Regu- lations that threatened fines and jail terms for those writing or publishing anti-government news and opinion have been suspended. Simultaneously, government ministers have given themselves im- munity from defamation. Fiji Sun publisher Peter Lomas said the changes had meant a weight had been lifted from his shoulders. “We’ve had no pressure or any form of censorship since regulations were lifted,” he told The PANPA Bul- letin. “We’ve freely reported issues which were previously censored and published letters that would have been stopped.” He said he believed regulations would remain suspended if jour- nalists did their jobs responsibly. “Some news media helped inflame tensions in our multicultural coun- try,” he said. “Some behaviour was indefensible.” Fiji Times editor Fred Wesley said he now feared an era of self-censor- ship that would protect government from transparency. He told Radio New Zealand he had told his newsroom that “your job is to go out, get the story, make sure it’s fair and balanced and put it into the system”, rather than second- guess government approval. There would be “no question” about whether a legitimate story should be written. The International Federation of Journalists claimed little had changed. Official enforcement had been replaced with more subtle methods. “There has been no action to remove the multitude of other laws which limit press freedom,” an IFJ spokesman based in Suva told The Bulletin. “The Media Decree which remains allows the new Media Authority to demand documents and information from journalists. “It works alongside a new Media Tribunal that can impose fines of up to FJ$100,000 and five years jail for journalists.” Fiji Media Watch said letters criti- cal of government were beginning to be published. “The challenge now is for journal- ists to uphold their code of ethics,” said its executive director Agatha Ferei. “We hope that as citizens and jour- nalists we are responsible for what is published.” Ex-editor Ricardo Morris said self-censorship remained a central concern. “Looking at the papers, there have been some stories – only a handful – that would not have appeared under official censorship. A big element of that is self-censorship.” neW Tax Will hurT PAGE 7 As Fiji’s regime suspends punitive regulations, fear remains in newsrooms Editors fight self-censorship fiji sun’s news team at Walu Bay . . . reporters fonua Talei and Keresi nauwakarawa; senior reporter losalini rasoqosoqo; deputy editor maika Bolatiki; senior reporter Jyoti pratibha; business editor rachna lal; and reporters nanise loanakadavu and anasilini ratuva. photo: rama Andrew McKean Norske Skog Martin Simons APN Publishing, New Zealand Campbell Reid News Ltd Ross McPherson Shepparton Newspapers Chris Pash Dow Jones, Asia Pacific acting president Liam Roche West Australian Newspapers Ken Nichols Fairfax Media Cheryl Newsom inXcess Matthew Sharkady Goss International Robert Whitehead Fairfax Media npa Board SWITCHED ON COFFS www.coffscoastadvocate.com.au Saturday, December 10, 2011 $1.10 1 5 R E G I S TE RON LI N E F OR YO UR F R EE DA IL Y E M A IL N E W SA LE R TS FIT,F UN & FA BU L OUS50 - P L US L i fe: Pa rt2 - y our gu i detomak i ng thebestoftherest. Pa ge s 35-37 F o r a ll the de ta il sgoto www.coffscoastadvocate.com.au JA NISON , Greenspan Te chno l og i esandtheCo ff s Coast A dv ocateareamongtheCo ff s C oast c om - pan i es l ook i ng f orwardtothe s peedandpow e r theN a t i ona l BroadbandN et workw ill puta t the i r f i ngert i ps i nthenex t three ye ars .Ja n i son i sane -l earn i ng softw a recompan y, Greenspan i stheenv i ronmenta l so l ut i onscom - pany a ndtheCo ff s C oast A dv ocate i sthecom - pany b eh i ndthepaper yo u ’ reread i ngand i ts assoc i atedw e bs i te . A ll thesecompan i esare anx i oustobeamongthef i rst t o j o i ntheNBN .Fe dera l M i n i ster f or B roadband , Commun i ca - t i onsandtheD i g i ta l Econom y, SenatorStephen Conro y, w a s i n t o wn y esterday t o l aunchCo ff s HarbourC i ty C ounc il’ s Swi tchedonCo ff s d i g i ta lst rategy . ByBEL I NDASCOTT CONT I NUEDON PA GE6 BR I GHT FUTURE : Senator Stephen Conroy a t y esterday ’ s Sw i tched on Coffs l aunch . PHO T O: R OBWR I GHT N B N w illput Coffsatthe cuttingedge ofbusiness N B N w illput Coffsatthe cuttingedge ofbusiness 1300802222•summerland.com.au banking on people. Te rmsandcond i t i ons ,f eesandcharges a pp l y. See us f or d eta il s . callorvisitus 56Gr i ffith St , Coo l angatta Cnr Pe ar l &TurnockSts , K i ngsc li ff theNSWstampduty exemptionon existing homesdisappearson 1Jan2012 don’t miss out first homebuyers, ask us aboutour special o ffe r A F ESTIVEseason st oush haseruptedbetweenfeder- alLaborMP f or R ic hm ond Just ineElliotand st a t e N a tionalParty M P f or TweedGeoff P ro vestove r ByPeterCaton pe t er . ca t on @my da il ynews . com . au To Page2 BATTLE FOR S T REET CRED BANORA:Sta t e and federalmembers both t rytotake kudos f or u pgrade IT ’ Sbeginningtolook a lotlike C hristmas . Gle nn W o rnesw a s a t PalmBeachinfrontofthe latest a rri va l – a b igSanta . A G oldCoast C ity C o un- cil s pokesw o mansaidthe cit y w asalmost r ead y. “Just p ut ting the f inal toucheson , making s ure tha t a lllightsarew o rking anddecorationsareinthe rightplace . ” CELEBRATE : G l ennW o rne s , o f Currumb i n , a t Pa l m Beach . Photo : JohnGass TWE021211xmas Santa arrives at the beach ColumnisT Jim Chisholm Go weekly, not weakly PAGE 20 drupa previeW PAGE 17 Bulletin news reporters looking for a “ job a decade ago would have no chance in today’s market”