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Panpa Bulletin : March 2012
PRINTPOSTAPPROVED:239556/00015 NEWSPAPER publishers are uniting in a push to crack down on copyright abuse. A program to encourage workers to report copyright abuse by employers launches this month. Copywatch will be a website set up by the Copyright Agency to help publishers secure legitimate fees and promote compliance by following up on reports of copyright breaches. The changes come as a controversial content aggregator, Meltwater, steps up operations in Asia and Australia. The company gathers web content from news publishers and then sells it to businesses seeking a media-monitoring service. Its cut-price service competes with compa- nies such as Factiva, AAP, Media Monitors and Lexis Nexis that all have licensing deals with publishers. The Copyright Agency has recently estab- lished a “RightsPortal” to help third parties purchase content that is subject to copyright. APN News & Media has just committed to joining the portal, following the lead of Fairfax Media and News Limited. Other Australian publishers are expected to join RightsPortal later this year. Copyright Agency director of commercial licensing Ross McCaul said abuse of copyright, either online or by companies, had become so common that “creating a one-stop shop is a priority” to encourage payment. He warned that increased activity by US- based firm Meltwater would heighten ten- sions. He dismissed Meltwater claims that it drives traffic to publisher websites. “The position of the Copyright Agency is that if you’re making a business out of the intellectual property of newspaper organisa- tions, you have to pay a fee.” Mr McCaul said the current press clipping remuneration schemes would include online intellectual property soon. Meltwater has just lost a three-year legal battle with Britain’s Newspaper Licensing Association. The UK Copyright Tribunal ordered that British businesses must hold an NLA licence to use media aggregators, such as Meltwater. Copyright push CONTINUED PAGE 5 Tips, Case sTudies + muCh more NS_007 recyclable 100% local sustainable Everything we do counts NS_009 PAGES 11 - 15 5-PAGE SPECIAL SECrEtS of SEllinG DIgITal aap Goes poliTiCo EXClUSiVE: StAff SUrVEy indUStry fUtUrE PAGE 5 PAGE 10 WhaT a CroC profile of a snapper PAGE 16 This incredible image of rebels in ras lanuf, libya, has taken the World press photo prize for singles photography in the spot news category. it was captured by russian photographer Yuri Kozyrev from noor images full sTorY: paGe 10 Sophie Tarr NPA Bulletin Publication of The Newspaper Publishers’ Association March 2012 A$995 NZ $12