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Panpa Bulletin : March 2011
PRINTPOSTAPPROVED:239556/00015 Up in the air... Adam Pretty took first place in the World Press Photo Sport Stories category with this image of diver Thomas Daley of Great Britain at the Youth Olympics in Singapore. Publication of the Newspaper Publishers’ Association New s pape r Publi s he rs ’ A ss ociation A$995 NZ $12 March 2011 PAGE 3 PAGE 3 GREEN TICK Nick Evershed NPA CARTOON JOURNALISM NEWSROOM REVOLUTION THE TEAM THAT’S LEADING THE WAY PAGES 12 & 13 PAGE 7 PIMP MY APP David Higgins PAGES 16 & 17 FLASH MOB! Guerrillia marketing on fire PAGE 8 DS CHEMPORT (AUSTRALIA) PTY LTD FORGING CLIENT PARTNERSHIPS Formulators and manufacturers of Press Chemistry, Printing Blankets & Post Press Products for the Printing and Graphic Arts Industries Head office: 41 Jesica Road, Campbellfield VIC 3061 TEL: (03) 9357 0933 NSW: (02) 9540 1019 • SA: (08) 8238 3430 • QLD: (07) 3552 6700 CONTINUED PAGE 7 NEW international standards are on the way for the environmental assessment of newspapers. Experts say it will bring much-needed clarity to the industry. The international body governing industry standards, the International Organisation for Standardisation (ISO), has formed a working group to create a standard for “measuring the environmental impact of printed matter”. Tim Grant, director of an environmental assessment consultancy that has worked with publishers, said an ISO standard would replace a variety of national guidelines that vary between countries. “It would make it easier for comparisons on a global level for the relative perform- ances of newspaper and printing industries,” he said. The move comes just weeks after Aus- tralian-based publisher News Ltd declared it expected upcoming audit figures to show it had become carbon neutral, as part of its One Degree program. Using the new standard, a publisher in one town could benchmark its environmental performance against any similar company in the world. Philip Lawrence, an environmental con- sultant working with the print industry, will be on the working group representing the Australian ISO committee for graphic arts. He said the new ISO would remove some of the uncertainty for companies undertaking Life Cycle Assessments (LCA) to determine their carbon footprint and overall impact. SAD LOSS Our thoughts and prayers are with the people of Christchurch, and our media colleagues of The Press and CTV. As we go to press, we have learned of the death of a colleague in The Press building. We offer our condolences to their family, friends and colleagues.